FOR IMMEDIATE RELEASE

Jupiter’s New Bikram Yoga Community Helps Hospitalized Babies And Their Parents In Palm Beach County
Rock-a-bye Baby Yoga Event raises funds to purchase pediatric room rocking chairs for area Children’s Hospital

JUPITER, Fla., October 16, 2014 — Bikram Yoga Teacher, Jodi Perl, lead a class of more than 30 yoga enthusiasts at Hot Yoga Jupiter on Sunday, October 12th, who gathered that morning to practice yoga for a cause.

Pediatric nurse and fellow Bikram Yoga Teacher, Jada Reed, organized the “Rock-a-bye Baby” fundraising effort, which raised over $1,100 to benefit the Alliance for Kids Foundation. 100 percent of the proceeds are being donated toward the purchase of rocking chairs for the youngest patients at St. Mary’s Pediatric Unit at Palm Beach Children’s Hospital. The Palm Beach Children’s hospital treats thousands of children each year, serving hundreds of children under the age of 3.

Jada shares, “When I become an aunt, I experienced the comfort, joy and meaningful connection that’s created in the space of rocking a baby. Noticing the lack of seating for our patient’s families and the amazing volunteers who come in to be with the small children who are without their parents, I felt compelled to do what I could to help these families experience even a little more comfort and ease. Yoga is about healing and some of the core values in yogic philosophy emphasize service for the greater good. With that in mind, I approached Cassie at Hot Yoga Jupiter with the idea. Not only did she encourage me, she enthusiastically ran with it. She donated space and really quickly made quite an effort to help get the word out to the Bikram yoga community. As someone who was hospitalized after a traumatic accident as a teen, Jodi was also enthusiastic about the chance to be able to serve a cause so close to her heart through her love of Bikram Yoga. I’m not sure if the practitioners who came out to participate in our fundraiser realize just what a tremendous impact on the community inside the Children’s Hospital something as seemingly simple as rocking chairs will have. What's created during this interaction of a stressed parent rocking a sick child is that of connection and security, and thus the circle of healing can begin.”

Cassie Aitken, a veteran international yoga teacher and the founder and director of Hot Yoga Jupiter, the newest Bikram method yoga studio in the area, shares, “When Jada approached me, I was touched by the cause and excited for the opportunity to host our first fundraiser event at the studio. We pulled it together quickly and had a great turnout. Yoga teachers came, people came from Palm Beach Gardens and the neighboring communities, including many who had never been. I was incredibly heartened by the turnout and by both the teachers and practitioners who so generously donated their time and energy, and what a better cause? This demonstration of compassion and selfless generosity is the essence of yoga. These guys get it and I’m inspired and grateful to be a part of this growing Bikram community. I hope this is the first of many fundraising events for local causes that we’re able to host at Hot Yoga Jupiter, and not the last for the Alliance for Kids.”

About Alliance for Kids Foundation
Alliance for Kids, Inc. is a 501(c)(3) non profit organization committed to providing resources, special programs and Child Life services for hospitalized children and their families. Alliance For Kids was created to give the community a way to help support Palm Beach Children’s Hospital’s Child Life program, which serves to help support families through experiences related to health care and hospitalization which may lead to feelings of fear, confusion, loss of control, and isolation that can inhibit the natural development of children and have negative effects on their physical and emotional health.

About Palm Beach Children’s Hospital at St. Mary’s Medical Center
Palm Beach Children's Hospital is the only hospital devoted exclusively to children and their unique needs in the Palm Beaches and the Treasure Coast area. The Hospital offers a wide array of specialized services, including: 24-hour dedicated pediatric emergency department, Provisional Level I & pediatric trauma center, Cystic Fibrosis center, Specialized pediatric surgical services, Pediatric intensive care, Pediatric Diabetes program, Pediatric cancer care, Pediatric Epilepsy program, Area's only Pediatric Neurosurgeon, Limb Lengthening. As one of the select hospitals in the nation accepted into the Children’s Oncology Group—a co-op organization supported by the National Cancer Institute that performs clinical trials— Palm Beach Children’s Hospital provides access to the latest treatments for childhood cancers.

About Hot Yoga Jupiter
is a hot yoga studio providing Bikram style yoga instruction unique to the Northern Palm Beaches and Martin County area. The studio has the only state-of-the art heated, humidity controlled practice space of its kind in the area and is known for pristine cleanliness and a rejuvenating, sanctuary-like setting. Created by Cassie Aitken, Hot Yoga Jupiter comes from the same inspiration that brought international success to Global Hot Yoga, Yoga Brain and Hot Yoga Nashville, awarded best yoga studio 8 years running, where Aitken was the founder and director. www.bikramyogajupiter.com



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